//
you're reading...
brand, marketing, Media

Walmart’s ‘Get On The Shelf’ Taps Three Inventors


After sifting through entries from more than 4,000 inventors, entrepreneurs and small businesses, Walmart says it has chosen three winners in its “Get on the Shelf” contest.  More than 1 million people voted on the finalists, handing the grand prize to HumanKind Water, which gives 100% of net profits to clean water initiatives worldwide.

PlateTopper, a kitchen product that transforms dinner plates into airtight food storage containers, came in second. And third place went to SnapIt Eyeglass Repair Kit, a screw kit to fix glasses in 30 seconds. Plans call for all three to be sold on walmart.com, with HumanKind Water on shelves in select Walmarts.

via MediaPost Publications Walmart’s ‘Get On The Shelf’ Taps Three Inventors 05/04/2012.

Advertisements

About Bob Innes

Who am I and what I do best! I am a skilled Sales and Marketing team player known for performing behind the scenes miracles that increase base distribution, improve customer relationship management, exceed annual sales volume,and profitability for Consumer Packaged Goods companies. And I've been doing it for over 15 years. My successful contributions include such clients as Kraft Foods, Mars, Bumble Bee Foods, Unilever, Johnson and Johnson and SC Johnson, and JM Smuckers.

Discussion

No comments yet.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: